Job Title : Marketing Manager
Job Post Date : 03-29-2018
Job Descriptions : Company Descriptions:

Lee's Sandwiches is one of the fastest growing restaurant chains with more than 55 locations throughout U.S. Western region. It was recognized by the Small Business Association for Regional Entrepreneurial Success Award in 2003. The Company serves unique and delicious varieties of Asian & Euro sandwiches, coffee, smoothies, Korean freshly baked Deli-Manjoo cream cake, and a wide range of the best pastries.

Job Descriptions:

* Plan and conduct market research projects to identify the voice-of-the-customer, customer insights, market trends and needs, new business opportunities, product concept testing and product requirements
* Responsible for the application of life-cycle business development methodologies and tools, including opportunity identification, qualification, positioning, competitive analysis, lifecycle management and related activities
* Collaborate with business stakeholders to translate business goals and objectives into marketing plans, actionable integrated campaign strategies and audience-specific content marketing strategies that deliver engagement, leads, pipeline and revenue
* Plan and coordinate public affairs and communications efforts, to include public relations and community outreach
* Supervise the preparation, issuance, and delivery of sales materials, exhibits and promotion programs
* Coordinate with our marketing, sales and operations team to facilitate marketing functions (i.e. brochures, trade shows, grand openings etc.)
* Provide status reports to management on overall sales and marketing activities.

Job Elements:

* Reports directly to the General Manager
* Maintains an open line of communication with the marketing team and leadership
* Coordinates all marketing initiatives
* Attends trade shows and coordinates with the sales representative to support brand expansion

Basic Qualifications:

* Familiarity with quantitative and qualitative data collection and analysis
* Must have strong presentation, influence, and communication skills
* Demonstrated excellence in creating and executing strategies that drive demand
* Project management skills and ability to manage the priorities of multiple stakeholders
* Deep knowledge of the marketing funnel, metrics and analytics to optimize campaigns

Preferred Qualifications:

* Speak and write Vietnamese and English fluently
* Experience building a marketing team from the ground up
* Previous restaurant, franchise, or beverage experience
* Superior communication skills with the ability to work across all levels in an organization


Other Jobs List